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Virginia SBDC

Crash Course to Building Your Small Business Digital Toolbox

Jan
26
2021
Tue 12:00 PM to 1:00 PM
Online
Topic: Managing a Business

Grab your lunch and sit in on this lunch and learn with guest speaker Lisa Aukward as she uncovers digital tools for small businesses to create a toolbox.

There is no doubt that the COVID-19 pandemic negatively affected your small business in some way. Businesses that utilized digital tools and technology before and during the pandemic projected a lesser revenue loss. Join us for a crash course to learn about basic digital tools that will help you get your small business on track to generate revenue in 2021.

Takeaways:

  • How to build flexibility using digital tools
  • Importance of engaging with customers online
  • Value of using video to grow your business

Speaker(s): Lisa Aukward, owner of LA Business Strategies LLC Lisa Aukward is a focused leader with a strong background in communications, marketing, and member relations. She is an experienced professional with a wide range of experience leading programs that enhance engagement and generate revenue at the six-figure level. She brings her clients expert insight in the areas of strategic communications, marketing, management, membership, and retention/engagement. Lisa holds a Master’s degree in Business Administration and a Master’s of Science in Management, both from the University of Maryland – University College. Her Graduate-level certificate in Public Relations supports her strengths in developing strong relationships and strategic media relations. She also holds a B.A. in Communications from George Mason University and is a current student in the Institute of Organization Management program from the U.S. Chamber of Commerce Foundation.


Fee: No Cost



U.S. Small Business Administration, George Mason University, and America's SBDC

All programs of the Virginia SBDC are open to the public on a non-discriminatory basis.
Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.

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