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Virginia SBDC

SEO & Social Selling *Webinar (Live)* - PW

Mar
16
2022
Wed, Mar 16 10:00 AM to 12:00 PM
Online
Facilitated by Mason SBDC
Topic: Marketing and Sales

Promotional Video HERE

Overview of the Live Webinar

The following will be covered during this live webinar:

  • Power of SEO and social media for attracting customers, including local SEO to precisely target your market.
  • Website optimization for lead generation. How personas, message maps, and content calendars help to make your website and social media footprint more attractive when integrated.
  • Social selling as an amplifier of your existing sales and marketing strategy. Learn to build an omni channel presence and customer journey for faster wins.
  • What your digital channel strategy needs, to be effective in terms of content, technology and investment.
  • How to effectively use paid media and advertising. Cost savings of optimizing your website and SEO to maximize paid media spend and ROI.

Speaker: Hussain Shah, Subject Matter Expert - Digital Marketing, Mason SBDC & Timm Johnson - Director, Mason SBDC and

Co-sponsor(s) & Partner(s): Prince William County Department of Economic Development & Prince William Chamber of Commerce

Cancellation Policy: Contact the Center regarding cancellation 24 business hours prior to the event. Kindly email – help@masonsbdc.org (preferred) or call 703-261-4105 to notify the team.

Special Instructions: This live webinar will be presented via Zoom. Webinar access details (Zoom invitation) will be provided after registration.


Fee: No Cost



U.S. Small Business Administration, George Mason University, and America's SBDC

All programs of the Virginia SBDC are open to the public on a non-discriminatory basis.
Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.

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