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Virginia SBDC

Branding: Names, Logos, Tag-lines & Themes (On-demand)

On Demand
Until Jun 19
Facilitated by Mason SBDC
Topic: Business Basics

Branding Your Business: Names, Logos, Tag-lines & Themes

Today there are hundreds of small businesses that offer similar products and services in any given region, but how does your business stand out and stand true to who you are and to whom you want to reach? Is it branding!

Branding is an essential part of having and showcasing your competitive edge. Whether it’s for your products or packaging, price or place, promotions, or process or even your partnerships, branding is the biggest contributor to company’s identity, and how it is perceived. No matter what content you create or promote, it is important to have consistency in the messaging, visuals, and feelings that come from your brand.

This no-cost on-demand webinar is geared towards new businesses and those in the ideation and startup stages.

Speaker: Vijay Vaswani - Director, Mason SBDC Regional Partnerships

Sponsors, Co-sponsor(s) & Partner(s): [The Mason Enterprise Center at George Mason University, The SBA, The Town of Herndon & Office Evolution, Herndon]

Special Instruction: This recorded webinar will be offered via Youtube. You will receive a link after the registration.

Speaker(s): Vijay Vaswani


Fee: No Cost

On-demand (no-cost)

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U.S. Small Business Administration, George Mason University, and America's SBDC

All programs of the Virginia SBDC are open to the public on a non-discriminatory basis.
Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.

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