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Virginia SBDC

SuperPitch: What's Your Super Power?

Jun
21
2022
Tue 12:00 PM to 2:00 PM
Online
Facilitated by Loudoun SBDC
Topic: Marketing and Sales

Part of the SuperPitch Training Series

SuperPower

How to define and share the powerful value proposition for your customers and investors.

Customers only buy when they see real value. Investors only invest when they see that value and how they can profit. When crafting a pitch you need to set your product, service, or organization apart from the competition. You need to show your audience your superpower- the reason why your product or service saves the day.

This session will walk you through the process to define your core target market and the specific value you have for them. You’ll work in small groups to define who your customers are, what they want to accomplish, how they want to feel, and what gets in their way. This enables you to focus on the most exciting and valuable traits when you pitch.

This interactive 2-hour, online session will cover:

  • How to know if your value message is really unique or if your clients are just too polite to tell you it’s the same as everyone else. *
  • Why your value proposition is key to making a positive, stand out impression. *
  • How defining your value proposition will make closing a deal easier and faster. *

Join Eric Byrd, SBDC Manager (and pitching coach) to get crystal clear about how to talk about your unique value whenever you present or pitch.

SuperPitch Logo


Fee: No Cost



U.S. Small Business Administration, George Mason University, and America's SBDC

All programs of the Virginia SBDC are open to the public on a non-discriminatory basis.
Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.

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