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Virginia SBDC

Get Retail Ready for the Holiday Season

Wed 8:30 AM to 10:00 AM
Topic: Marketing and Sales

Get Retail Ready for the Holidays

Holiday sales can account for 25% or more of the annual revenue for your retail business!

Because this time of year is so critical for your business it's even more important to think ahead and be ready to maximize the opportunity all those end of year holidays offer.

To help you have a solid plan for this year the Loudoun SBDC is offering the Get Retail Ready Holiday Prep Class. In this interactive event we review important best practices so you don't miss important opportunities this holiday season. You'll create your own check list of must do actions, refocus on critical customer trends and participate in a discussion with other retail business owners about ideas to can make your holidays a little brighter... and more profitable.

After this interactive session you will be able to:

  • Create a Simple 4-Part Holiday Action Plan to Get Your Business Ready
  • Refine Your Focus on Best, Most Profitable Customers
  • Identify Promotional Opportunities for More Traffic and Sales
  • Generate a Road Map for Activities to Drive Smarter Business
  • Network and Collaborate with Other Local Retail Business Owners

Through information, exercises and discussion you will gain insights into the best way to prepare your specific retail business to make the most of the 2023 Holiday Season.

Join the Loudoun SBDC, Town of Leesburg Economic Development Department and the Leesburg Main Street Program Board for this event to kick off your focus on the holidays. Loudoun SBDC Manager, Eric Byrd, will lead the discussion and exercises to assist you to make sure you're ready to make the most of the holiday rush.

Fee: $0 No Cost

In-Person Session:

Wednesday, October 11th, 2023  8:30am – 10:00am

The session will be held at the Downtown Leesburg office of the Leesburg Economic Development Department at 15 N. King Street in the 2nd Floor Training Room. Seating will be limited, so sign up early to guarantee your spot!

*This is a live, in-person training event so there will be no recording of the sessions. *

Speaker(s): Eric Byrd, Manager of Loudoun SBDC

Co-Sponsor(s): Town of Leesburg Department of Economic Development, Leesburg Main Street Program Board

Fee: No Cost

Already Registered? Sign in for more information.
Phone: (703) 466-0466


Town of Leesburg Economic Development Department
15 N King Street Leesburg, VA 20176

U.S. Small Business Administration, George Mason University, and America's SBDC

All programs of the Virginia SBDC are open to the public on a non-discriminatory basis.
Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.

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