Marketing and Social Media Basics

This course describes the fundamentals of the most important aspect of any small business: marketing. At the end of this course, you will be able to create a marketing plan for your small business that encompasses a creative plan, a positioning plan, and a media marketing calendar--the essentials of any good marketing strategy. Topics covered by this course include: What is marketing? Creating personas, website best practices, social media marketing, and tools for automation and ROI reporting. Pre-Registration is required.

Speaker(s): Christina Garnett

Fee: $ 20.00

Payment should be made by credit card at the end of registration, you can pay by cash (exact change)