The Talent Blueprint - The Talent Funnel: Evaluating your Attraction and Application Process

About this workshop

The Talent Funnel: Evaluating Your Attraction and Application Process focuses on how your business attracts candidates, manages applications, and approaches interviews. This session will help you evaluate your current hiring process, identify what your business needs, and develop a more intentional approach to hiring for the roles that support your company's goals.

This workshop is part of The Talent Blueprint: From Attraction to Retention, a four-part series covering the essential pillars of modern talent management. Each session is designed to stand alone, so you can attend this workshop individually or participate in the full series.

You’ll learn how to:

• Evaluate your current talent attraction and application process.
• Identify the roles and skills your business needs as you grow.
• Examine your hiring and interview process for opportunities to improve.
• Build a more intentional approach to evaluating candidates for your business.

Who should attend

This workshop is designed for small business owners, entrepreneurs, and business leaders who are involved in hiring and want to improve how they attract, evaluate, and select candidates. It is especially useful for businesses looking to bring more structure and clarity to their hiring process.

What you’ll walk away with

You will leave with a clearer framework for evaluating your current talent funnel, from attracting applicants through the interview process. You will also gain practical insights to help you better define your hiring needs and make more intentional decisions about how you evaluate candidates.

Presented by

Katie Beach, Mojo Leadership Group

About The Talent Blueprint: From Attraction to Retention

This four-part series provides actionable insights to help businesses build a more engaged, high-performing workforce. Sessions explore the full talent journey, from understanding the value of talent and evaluating the hiring process to attracting candidates, onboarding new employees, and supporting retention.

Series schedule:

• Session 1 — Wednesday, August 26, 10:00–11:30 a.m.: Foundations of Talent Management: The Business Value of Talent
• Session 2 — Thursday, September 24, 10:00–11:30 a.m.: The Talent Funnel: Evaluating Your Attraction and Application Process
• Session 3 — Wednesday, October 21, 10:00–11:30 a.m.: Modern Recruitment Strategies for Top Candidates
• Session 4 — Wednesday, November 18, 10:00–11:30 a.m.: After You Hire: Orientation, Onboarding and Retention

Registration

Registration cost: $10.00 per class.

Separate registration is required for each class.

Refunds are not available.

Funding Disclosure

The Virginia SBDC Network is funded in part through a cooperative agreement with the U.S. Small Business Administration, Commonwealth of Virginia, George Mason University, and local host institutions. Full disclosures regarding federal funding are available at virginiasbdc.org/funding-sources. The Virginia SBDC is nationally accredited by America’s SBDC.

Our workshops, events, and programs are designed with a small business owner in mind. Actionable, sharing of ideas, and takeaways to keep things straight.

The City of Roanoke is our fiscal host. The cost of this workshop is directly allocated to Virginia SBDC, Greater Roanoke & NRV Regional Small Business Development Center programming.

The SBDC reserves the right to cancel a workshop/event/program for insufficient enrollment, weather emergencies, and other unforeseen circumstances. Should a cancellation occur we will use the email you provided to contact you. Pre-registration is highly recommended. If an event is canceled or postponed and you have not pre-registered we will not be able to contact you.

All programs of the Virginia SBDC are open to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.