Crash Course to Building Your Small Business Digital Toolbox
Grab your lunch and sit in on this lunch and learn with guest speaker Lisa Aukward as she uncovers digital tools for small businesses to create a toolbox.
There is no doubt that the COVID-19 pandemic negatively affected your small business in some way. Businesses that utilized digital tools and technology before and during the pandemic projected a lesser revenue loss. Join us for a crash course to learn about basic digital tools that will help you get your small business on track to generate revenue in 2021.
Takeaways:
- How to build flexibility using digital tools
- Importance of engaging with customers online
- Value of using video to grow your business
Speaker(s): Lisa Aukward, owner of LA Business Strategies LLC Lisa Aukward is a focused leader with a strong background in communications, marketing, and member relations. She is an experienced professional with a wide range of experience leading programs that enhance engagement and generate revenue at the six-figure level. She brings her clients expert insight in the areas of strategic communications, marketing, management, membership, and retention/engagement. Lisa holds a Master’s degree in Business Administration and a Master’s of Science in Management, both from the University of Maryland – University College. Her Graduate-level certificate in Public Relations supports her strengths in developing strong relationships and strategic media relations. She also holds a B.A. in Communications from George Mason University and is a current student in the Institute of Organization Management program from the U.S. Chamber of Commerce Foundation.
Fee: No Cost
All programs of the Virginia SBDC are open to the public on a non-discriminatory basis to all legal residents and citizens of the United States.
Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. Full disclosures regarding federal funding are available at https://www.virginiasbdc.org/funding-sources/.