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Virginia SBDC

Marketing 101

Thu, Jul 11 12:00 PM to 1:00 PM
Topic: Marketing and Sales

This one hour webinar is designed to help shape your brand identity and foster growth for your small business. In a crowded digital arena, strategic marketing is essential for visibility and differentiation, ensuring relevance and success in today's competitive landscape.

Key takeaways for this webinar:

  • Gain an understanding of your customer, target market and competitors
  • Where to find the data
  • Where to use your information
  • How to optimize outreach

Speaker(s): Joey Pocan, Economic Development Specialist Mr. Pocan assists in the design and implementation of economic development strategies and programs related to Start-ups, business attraction, business expansion, and retention. He conducts research, presents training, project management, data collection and analysis, visits with local businesses and agencies to facilitate business opportunities.


Fee: No Cost

U.S. Small Business Administration, George Mason University, and America's SBDC

All programs of the Virginia SBDC are open to the public on a non-discriminatory basis.
Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.

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