Marketing 101
This one hour webinar is designed to help shape your brand identity and foster growth for your small business. In a crowded digital arena, strategic marketing is essential for visibility and differentiation, ensuring relevance and success in today's competitive landscape.
Key takeaways for this webinar:
- Gain an understanding of your customer, target market and competitors
- Where to find the data
- Where to use your information
- How to optimize outreach
Speaker(s): Joey Pocan, Economic Development Specialist Mr. Pocan assists in the design and implementation of economic development strategies and programs related to Start-ups, business attraction, business expansion, and retention. He conducts research, presents training, project management, data collection and analysis, visits with local businesses and agencies to facilitate business opportunities.
Co-Sponsor(s):
Fee: No Cost
All programs of the Virginia SBDC are open to the public on a non-discriminatory basis to all legal residents and citizens of the United States.
Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. Full disclosures regarding federal funding are available at https://www.virginiasbdc.org/funding-sources/.