BET Session 4: Marketing, Sales & Your Brand

BET Session 4: Marketing, Sales & Your Brand

Are you curious about navigating online sales and marketing versus traditional methods?

• Do you want to explore the best strategies for launching a new product or service?
• Could you use guidance on building your brand’s value and communicating what makes your business stand out?

In this workshop, we’ll cover how to identify your target customers, the tools to connect with them and drive sales, and how your brand resonates with both customers and employees. We’ll also discuss strategies and tools for identifying market fit, developing marketing and sales plans, and executing them effectively.

In-person at the Culpeper Economic Development Center, 803 S. Main Street, Culpeper, VA, 22701 or

VIRTUAL event via Zoom