User Experience: Why It Matters for Your Small Business Website!

Is your website easy to use? Can visitors find what they are looking for? Are they able to complete transactions without an issue?

Whether highlighting your expertise, facilitating sales or providing options to contact you, the user experience of your business website matters. Join Lisa D. Dance, an experienced UX Research Consultant, as she shares actionable tips on making your website easy to use without breaking the bank.

About Lisa D. Dance:

Lisa is a UX Research Consultant/Founder at ServiceEase, where she helps businesses and non-profit organizations create online and offline experiences that don’t frustrate or harm people. Key services she offers include UX Audits, customer interviews, and usability testing.

Lisa’s background includes working with enterprises like Indeed and Genworth as well as small to midsize businesses. Lisa earned a B.A. in Political Science, a Post BA Certificate in Marketing, and a Specialization Certificate in Interaction Design. Lisa is the author of "Today is the Perfect Day to Improve Customer Experiences" and contributes articles to CMSWire.

After you register, you will be able to see the designated link for the scheduled Zoom meeting on your screen, as well as in your registration confirmation email. Please email mnolde@capitalregionvasbdc.com with any questions about this webinar.

**Attendees are requested to avoid using AI recording software during the webinar, as SBDC programmatic requirements include confidentiality of information for all participants in our program. If an attendee refuses to comply with this request, they will be asked to leave the live webinar.