laptop location clock calendar
Virginia SBDC

Branding 101

Mar
24
2026
Tue, Mar 24 12:00 PM to 1:00 PM
Topic: Business Basics

Brand Building 101: Your brand is the story you tell and the feelings you create - it's how customers recognize you and why they choose you over competitors. Join us for a collaborative virtual workshop where we'll explore the key elements of effective branding: what you want to be known for, how you want customers to feel when they interact with your business, and how to create consistency across all touchpoints. We'll connect these pieces back to your business goals, so your brand becomes a tool for growth, not just decoration.

Who should attend: Business owners at any stage - whether you're building your brand from scratch, feeling like your current brand doesn't reflect who you are anymore, or struggling to stand out from competitors.

Speaker(s): Jordan Hanna Gray

Co-Sponsor(s):


Fee: No Cost

Already Registered? Sign in for more information.
Phone: 804-510-1615

Location

Capital Region SBDC
VIRTUAL!
7814 Carousel Lane, Suite 100 Richmond, VA 23294


U.S. Small Business Administration, George Mason University, and America's SBDC

All programs of the Virginia SBDC are open to the public on a non-discriminatory basis to all legal residents and citizens of the United States.
Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. Full disclosures regarding federal funding are available at https://www.virginiasbdc.org/funding-sources/.

Site Content © 2026, Virginia SBDC