Suffolk Breakfast and Business Series - Find, Speak To, and Win Your Perfect Customer
THIS IS AN IN-PERSON EVENT.
Finding the right customer isn’t luck — it’s strategy. In this session, we’ll walk through a results-driven framework to help you discover who your ideal client really is, what they struggle with, and how to speak directly to their needs. Whether you’re growing a new audience or tightening your marketing focus, this session is packed with real-world insights, powerful questions, and actionable steps to help you stop marketing to “everyone” — and start reaching the people who want exactly what you offer.
Speaker(s): Paula Short, Hampton Roads SBDC
Co-Sponsor(s): City of Suffolk Economic Development
Fee: No Cost
Location
All programs of the Virginia SBDC are open to the public on a non-discriminatory basis.
Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.