Hampton Roads Military Business Network
Are you clear on who your customer actually is — and can they find you?
This Military Business Network session is about two things that matter if you want your business to grow: finding the right customer, and making sure you’re visible to them. We’ll combine structured networking with a practical SBDC-led session on understanding your customer, positioning your business, and using networking properly — not awkwardly — to open real doors.
This isn’t about selling harder — it’s about connecting better. Join us for a practical session on finding your perfect customer, speaking their language, and using simple networking techniques that lower barriers and open doors.
Speaker(s): Mrs Paula Short, SBDC Business Advisor Paula Short is an entrepreneur, business advisor, and military spouse with over 25 years’ experience building and selling businesses. A former founder featured on Dragons’ Den UK (Shark Tank), she now supports military-connected entrepreneurs through the SBDC, helping them define their brand, find their customer, and build businesses that last.
Co-Sponsor(s): Hampton Roads Chamber
Parking for the HIVE: use the Red garage (Westin Hotel) at 4535 Commerce Street. Entrance to the HIVE faces Independence Blvd.
Fee: No Cost
Location
All programs of the Virginia SBDC are open to the public on a non-discriminatory basis to all legal residents and citizens of the United States.
Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. Full disclosures regarding federal funding are available at https://www.virginiasbdc.org/funding-sources/.
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