Get Customers Without Burning Cash:Marketing Strategies that help Small Businesses Attract Customers

Fauquier Blueprints for Growth Series - Workshop 2

A practical workshop series presented by the Fauquier County Economic Development Office and Laurel Ridge Small Business Development Center to provide local entrepreneurs and small business owners with expert guidance, practical tools, and actionable strategies for growing successful businesses.

About this workshop

Attracting new customers doesn’t have to mean spending heavily on advertising. This Lunch & Learn will explore practical, budget-conscious marketing strategies small businesses can use to better understand their target audience and reach potential customers through community connections and other low-cost opportunities.

You’ll learn how to:

• Identify and better understand your target audience
• Focus marketing efforts on strategies that fit a small business budget
• Leverage community connections to reach potential customers
• Explore low-cost options for attracting and engaging customers

Who should attend

This workshop is designed for small business owners and entrepreneurs who want practical ways to attract customers while making thoughtful use of limited marketing resources.

What you’ll walk away with

You’ll leave with practical tactics for reaching your target audience, ideas for using community connections as part of your marketing strategy, and low-cost approaches you can apply to your business.

Presented by

Janet Counts, Janet Casey Co.-Business Clarity Coach

Before you attend

This Lunch & Learn will be held August 20 from 11:30 a.m.–1:00 p.m. Guests are encouraged to bring their own lunch.

Registration is required.

Funding Disclosure

The Virginia SBDC Network is funded in part through a cooperative agreement with the U.S. Small Business Administration, Commonwealth of Virginia, George Mason University, and local host institutions. Full disclosures regarding federal funding are available at virginiasbdc.org/funding-sources. The Virginia SBDC is nationally accredited by America’s SBDC.