Turning Visitors into Customers: Tapping into Virginia Tourism

About this workshop: Virginia’s tourism economy creates opportunities for local businesses to reach new customers, increase visibility, and capture more visitor spending. This workshop will help Fauquier businesses explore practical ways to connect with visitors and make tourism a stronger part of their customer strategy. You’ll learn how to: * Identify tourism opportunities that align with your business * Increase your visibility to visitors traveling in and around Fauquier * Develop strategies to attract out-of-town customers * Encourage additional visitor spending with your business and in the local community Who should attend: This workshop is designed for Fauquier County small business owners and entrepreneurs who want to better understand and take advantage of tourism-related opportunities. What you’ll walk away with: You’ll leave with a clearer understanding of how tourism can support your business and practical ideas for reaching visitors, strengthening your visibility, and turning more visitor traffic into customers. Presented by: Laura Torphy,Tourism Coordinator - Fauquier County Department of Economic Development Kelli Weaver, Destination Development Manager - Virginia Tourism Corporation Registration is required Funding Disclosure The Virginia SBDC Network is funded in part through a cooperative agreement with the U.S. Small Business Administration, Commonwealth of Virginia, George Mason University, and local host institutions. Full disclosures regarding federal funding are available at [virginiasbdc.org/funding-sources](https://www.virginiasbdc.org/funding-sources/). The Virginia SBDC is nationally accredited by America’s SBDC.

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Fee: No Cost