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Virginia SBDC

Part 4: Leadership in Uncertainty

Thu 2:30 PM to 3:30 PM
Facilitated by Virginia SBDC
Topic: Marketing and Sales

CORONA KICKSTART SERIES:  Recharging Your Marketing – and Your Business – in the Wake of COVID-19

The way you lead your business in uncertain times can make or break your business. It’s much easier - and cheaper - to play offense than defense in the business world. We’ll give you tips and tools you need to succeed as a leader in uncertainty.

Key Learning Objectives and Actionable Insights:

  1. Learn actions you can take to show leadership to your customers.
  2. Understand why it’s imperative to show leadership internally and steps you can take to avoid unintentional employee attacks on your reputation.
  3. Gain clarity on tools you can use to keep you and your company moving forward in the right direction despite uncertainty.

You’ll also walk away with actionable questions and outside resources you can use to guide your branding and messaging efforts.

Presenter: Sharon L. Wright, Owner & President and Deb Haynes Swider, Chief Strategist, Loud & Clear Marketing

The ZOOM link will be in your email reminder 24 hours prior to the virtual class-PLEASE WATCH FOR IT!!

Fee: No Cost

U.S. Small Business Administration, George Mason University, and America's SBDC

All programs of the Virginia SBDC are open to the public on a non-discriminatory basis.
Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.

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