How Craft Producers Can Build Impactful Collaboration Projects

There may be no more enjoyable way for a craft beverage company to grow their audience than a collaboration project. Whether the partner is a fellow producer, a top account, or a favorite artist, a well-designed collaboration can be a fun and mutually beneficial project.

In this webinar, Virginia SBDC Craft Beverage Assistance Manager Chris Van Orden will ask Philip Runco about some of the best practices for teaming up.

SPEAKER: Philip Runco has written about beer and music since 2009, contributing to publications such as Timeout, Thrillist, Brightest Young Things, and DC Beer. He currently oversees social media and coordinates special projects for one of the DC area's leading breweries, while also handling communications and written works for a pioneering "nomadic" beer company. In 2022, the North American Guild of Beer Writers designated his article "Little Fish, Big Tale: How Fast Fashion Caught Its Own Hop" the year's best profile.

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